Your website has one job: get the phone to ring or get an appointment on the calendar. Not win design awards. Most shop websites we see were built years ago, load slowly on a phone, bury the phone number, and list "Services" as one long paragraph. Customers bounce and call whoever is easier.
Collbridge builds websites only for independent auto repair and collision shops, so every site is set up around how your customers actually decide.
What Every Collbridge Shop Website Includes
Mobile-first, fast, and easy to call
Most of your visitors are on a phone, often standing next to a car that won't start. Your number and a "Book Now" button sit at the top of every page, and the site is built to load fast on mobile data.
Real service pages
A separate page for each major service you want more of: brakes, diagnostics, oil changes, A/C, transmission, alignment, or for body shops, collision repair, paint, dent repair, frame work and insurance claims help. Each page answers the questions customers actually ask, which helps both Google and the customer.
Online booking connected to your system
Booking calendars, confirmations and reminders are built in and connected to the Collbridge CRM, so a request on the website lands in the same place as calls, texts and reviews. No separate inbox nobody checks.
Built for Google and AI search
Correct LocalBusiness / AutoRepair schema markup, structured FAQs, clean page titles, an XML sitemap and an llms.txt file, so search engines and AI assistants can read your shop's services, hours and service area clearly.
Trust signals that are real
Your actual shop photos, technicians, certifications you actually hold, warranty details, and your Google reviews. No stock photos of people in spotless lab coats.
New Build or Fix What You Have?
In most cases, a new build is faster. The website, CRM, booking calendar and automations get built together as one connected system instead of bolting pieces onto an old site. Building new doesn't hurt your SEO as long as your domain stays the same, and we set up redirects from old page addresses so you don't lose what's already working.
If your current site is solid, we'll tell you so and work with it.
How a Build Works
- Kickoff call. We confirm services, hours, service area, brands you work on, warranties and what kind of work you want more of.
- Content and photos. We write the copy. You send shop photos (or we'll tell you exactly what to shoot on your phone).
- Build and review. You review the site on a private preview link before anything goes live.
- Launch. We connect your domain, set up redirects, submit the sitemap to Google and check that every form, button and booking link works.
- Ongoing care. Updates, security, uptime checks and content changes are part of your monthly plan.
Most core systems are up and running within about a week once we have what we need from you.
You Own Your Domain
Your domain name stays in your name. If you ever leave, you're not held hostage over your web address.
Pricing
Websites are built as part of a Collbridge retainer rather than sold as a one-off project, because a website without follow-up, reviews and booking is just a brochure.
- Ignition: CRM, booking, reminders and missed-call text-back.
- Full Throttle: Adds Google review generation and local SEO.
- Pit Crew: Adds social media and paid ads on Google and Facebook.
Month-to-month after a 90-day minimum. Ask us about website setup on a call.
Frequently Asked Questions
Will a new website hurt my Google rankings?
Not if it's done right. Keeping the same domain and redirecting old pages protects what you've earned, and a cleaner build often gives Google more to work with.
How long does it take?
Most shops have their core system running within about a week once we have photos and basic info. Bigger sites with lots of service pages can take longer.
Do I need to write anything?
No. We write the copy after a short call with you. You review and approve it before launch.
Can customers book appointments online?
Yes. Online booking with automatic confirmations and reminders is included, and it can be built differently for routine repair versus collision estimates.
Can I make changes myself later?
You can, but you don't have to. Send us the change and we'll handle it.
Who owns the domain?
You do.
Is your website costing you calls?
Call 609-801-7213 or email info@collbridge.com. No pressure.
Book a Call